Digital Growth & Discoverability Lead Volvo CE
Eskilstuna, SE, 405 08 Göteborg, SE, 417 15
Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.
Join us!
At Volvo Construction Equipment (Volvo CE), we are building a new global digital marketing team withing the Brand, Marketing and Communication function to support the next phase of our digital transformation journey.
We are now looking for a Digital Growth & Discoverability Lead – a strategic role focused on how customers find, evaluate and engage with Volvo CE across digital touchpoints.
You will lead the development of global capabilities within SEO, AI-driven search, SEM, and social media, shaping how Volvo CE shows up in an increasingly digital and AI-driven world.
What you will do
As a Digital Growth & Discoverability Lead, you will define and drive Volvo CE’s global discoverability and social media strategy across digital channels and platforms.
You will ensure customers can easily find relevant Volvo CE solutions and content through search engines, AI-driven discovery experiences, social media channels, digital campaigns and web experiences.
You will work closely with internal teams and stakeholders as well as agencies and external partners. This is a strategic role focused on building scalable capabilities and ways of working that support global consistency while enabling regional activation.
Key responsibilities
- Define and evolve the global discoverability and SEO strategy
- Build keyword and search architecture across products, industries and services
- Drive Volvo CE’s approach to AI search and future digital discovery
- Define SEM and paid media frameworks and governance
- Own and evolve Volvo CE’s global social media strategy and governance model
- Define social media channel roles and governance principles
- Analyze search trends, digital performance and growth opportunities
- Support scalable global ways of working and best practice adoption
Who are you?
You are a strategic and curious digital growth professional with a passion for discoverability, customer behavior, and the future of digital marketing.
You combine analytical thinking with creativity and understand how customers search, evaluate, and engage digitally before making decisions.
You enjoy working cross-functionally, influencing stakeholders, and building scalable capabilities in a global organization.
You are comfortable navigating change, exploring emerging technologies and challenging traditional ways of working.
Key Skills & Qualifications
- Strong experience within SEO, discoverability and digital growth
- Experience with social media strategy, governance and activation
- Experience with SEM, paid media and digital analytics
- Understanding of AI search and future digital discovery trends
- Experience working with enterprise websites and digital ecosystems
- Experience building frameworks and governance in global organizations
- Strong analytical and stakeholder management skills
- Strong communication and collaboration skills
- Experience working cross-functionally with agencies and internal stakeholders
- Bachelor’s or Master’s degree in Marketing, Business, Communications or related field
- Excellent English communication skills
Ready for the next move?
Location: Volvo CE HQ in Eskilstuna preferred, but we are open to other VCE-sites aswell.
Last application date: 23 of June
Hiring Manager: Linda Marklund
Recruiter: Lisa Andersson
We value your data privacy and therefore do not accept applications via mail.
Who we are and what we believe in
We are committed to shaping the future landscape of efficient, safe, and sustainable transport solutions. Fulfilling our mission creates countless career opportunities for talents across the group’s leading brands and entities.
Applying to this job offers you the opportunity to join Volvo Group. Every day, you will be working with some of the sharpest and most creative brains in our field to be able to leave our society in better shape for the next generation. We are passionate about what we do, and we thrive on teamwork. We are almost 100,000 people united around the world by a culture of care, inclusiveness, and empowerment.
Part of Volvo Group, Volvo Construction Equipment is a global company driven by our purpose to build the world we want to live in. Together we develop and deliver solutions for a cleaner, smarter, and more connected world. By unleashing everyone’s full potential, we build a more sustainable future for all our stakeholders. Come join our team and help us build a better tomorrow.