Head of Digital Marketing, Sales Region Europe

Location: 

Eskilstuna, SE, 405 08

Position Type:  Professional

 

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match. 

Position Description and Responsibilities – Executive Summary

As Head of Digital Marketing, you will play a key role in redefining how we engage, convert, and grow our customer base across Europe. This is not about optimizing existing setups, it’s about building a scalable, data-driven digital growth engine from the ground up.

You will lead a greenfield transformation from fragmented digital capabilities to a fully integrated, data-driven digital ecosystem that directly drives pipeline, sales performance, and customer experience. Your mission is to build a team who turns digital into a core growth driver - setting a new standard for our industry.

 

What You Will Do

 

Build something that lasts

  • Design and execute a bold digital marketing strategy and digital standards across Europe, with clear ownership of performance and outcomes
  • Build and lead a high-performing team across performance marketing, search, analytics, web, social media and marketing automation
  • The team will be digital specialists who execute on Europe markets, but also support Africa, Middle East and Oceania markets, and collaborates with other business functions

 

Work as one team with our markets

  • Partner closely with market companies in Europe, acting as one integrated commercially focused marketing team
  • Drive harmonized and scalable platforms, tools and processes, balancing standardization with local market needs and ensure global deliveries align with market needs
  • Translate data and insights into actions that improve pipeline quality and sales outcomes on the ground

 

Turn marketing into a growth engine

  • Develop and implement an end-to-end demand generation and lead management model, from first touch to closed deal
  • Strengthen the connection between marketing and sales, ensuring leads convert into measurable business results
  • Build a strong analytics and performance framework, turning complex data into clear decisions and ROI

Who are you?

You’re not here to maintain - you’re here to build, challenge, and move the needle.

  • A digital builder and team leader with a track record of creating impact and customer value
  • Comfortable leading through others, building strong teams and empowering markets to succeed
  • Commercially sharp, you understand how digital directly drives pipeline, revenue, and growth
  • Curious, resilient, open mindset and comfortable navigating complexity and change

Your Experience

  • Proven success leading digital transformation in complex commercial environments
  • Experience building teams and new digital capabilities from the ground up
  • Strong expertise across martech, marketing automation, analytics, and performance marketing
  • Track record of improving funnel performance (lead → opportunity → deal)
  • Experience working across regional and local teams, balancing scale with market relevance
  • Strong alignment with sales, driving adoption and measurable results

Qualifications 

  • Vast experience of digital growth, marketing and commercial market execution 
  • Excellent communication skills
  • Strong people coaching leadership and cross-functional collaboration skills 
  • Senior leadership experience in brand, marketing communications, commercial support, or a related business role within an international matrix organization 
  • Proven ability to drive strategy, execution and business transformation 
  • Bachelor’s or Master’s degree in marketing, Business, Communications or related field 

Why join us

This is a unique opportunity to lead one of the most important commercial transformations in Volvo CE Europe — with the mandate to shape strategy, build capabilities, and create lasting business impact through digital.

Ready for the next move?

Prefered location is Eskilstuna. 

For more information, please contact: 

Anne Bast, Head of Brand, Marketing & Communications Sales Europe e-mail: anne.bast@volvo.com  

Katarina Holmberg, Head of People and Culture Sales Europe e-mail: katarina.holmberg@volvo.com 

Last application day is 28th of June. Interviews may be conducted on an ongoing basis before the application deadline. 


We value your data privacy and therefore do not accept applications via mail. 

 

Who we are and what we believe in 
We are committed to shaping the future landscape of efficient, safe, and sustainable transport solutions. Fulfilling our mission creates countless career opportunities for talents across the group’s leading brands and entities.

 

Applying to this job offers you the opportunity to join Volvo Group. Every day, you will be working with some of the sharpest and most creative brains in our field to be able to leave our society in better shape for the next generation. ​We are passionate about what we do, and we thrive on teamwork. ​We are almost 100,000 people united around the world by a culture of care, inclusiveness, and empowerment. 

 

Part of Volvo Group, Volvo Construction Equipment is a global company driven by our purpose to build the world we want to live in. Together we develop and deliver solutions for a cleaner, smarter, and more connected world. By unleashing everyone’s full potential, we build a more sustainable future for all our stakeholders. Come join our team and help us build a better tomorrow. 

Job Category:  Marketing & Communication
Organization:  Volvo Construction Equipment
Travel Required:  Occasional Travel
Requisition ID:  32433

Do we share the same aspirations?

Every day, Volvo Group products and services ensure that people have food on the table, children arrive safely at school and roads and buildings can be constructed. Looking ahead, we are committed to driving the transition to sustainable and safe transport, mobility and infrastructure solutions toward a net-zero society.

Joining Volvo Group, you will work with some of the world’s most iconic brands and be part of a global and leading industrial company that is harnessing automated driving, electromobility and connectivity.

Our people are passionate about what they do, they aim for high performance and thrive on teamwork and learning. Everyday life at Volvo is defined by a climate of support, care and mutual respect.

If you aspire to grow and make an impact, join us on our journey to create a better and more resilient society for the coming generations.