Intern: Brand Makerting Communications (Fall 2025)
Greensboro, NC, US, 27409
Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future? If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.
Position Description
Do you want to become a part of something purposeful and dynamic? Volvo Trucks, a part of the Volvo Group, has set the goal to be the world's biggest, most sustainable transport solution provider. The transport industry is evolving faster than ever and new exciting technology paths such as electromobility, connectivity and advanced vehicle automation are opening new opportunities for more sustainable and safer transportation.
If you are looking for meaningful challenges, eager to learn more about a dynamic, fast evolving industry that makes a true difference in society, and are ready to go the extra mile, we invite you to apply to become a Digital Marketing Optimization Internship for Volvo Trucks North America (VTNA).
What is the Job?
This Digital Marketing Optimization Internship offers an exciting opportunity to join a dynamic team focused on driving impactful digital marketing strategies. The internship will play a key role in supporting lead generation, email marketing campaigns, and enhancing our marketing analytics and tracking capabilities across all Volvo Trucks North America (VTNA) marketing channels. This role is designed to provide hands-on experience in marketing automation, data analysis, and digital marketing optimization.
Key responsibilities:
- Drive engagement, insights and optimization through our content, UX/UI and analytics on www.volvotrucks.us:
- Analyze UX and UI to generate insights and actionable improvements
- Optimize web structure for increased content engagement and sales funnel advancement
- Define KPIs, measure, and analyze success on a site-wide basis
- Strategic SEO and form implementation across site
- Update, refine, and improve VTNA online truck configurator
- Support the execution of marketing automation initiatives, including setting up nurturing campaigns and analyzing online behavior.
- Assist in the development and implementation of email marketing campaigns to generate leads and engage customers.
- Track and analyze online behavior and develop lead scoring models.
- Help to maintain and organize digital assets.
- Provide support to the digital marketing team in various projects and initiatives.
We’re Looking for the Following Education, Experience, and Skills:
- Team player with strong communications skills
- Strong interest in digital marketing, marketing automation, and analytics
- Digital champion
- Self-starter
- A strong sense for creating a premium digital experience
- Ability to learn quickly and adapt to new technologies
- Efficient or knowledgeable with marketing tools (Salesforce Marketing Cloud, Google Analytics, SEM Rush)
- Efficient with Microsoft Office (PowerPoint, Word & Excel)
- Efficient with design tools (Canva, Adobe Suite)
Essential Educational and/or Training Qualifications and Certificates
Minimum Education and Program Requirements:
- Applicants must be currently enrolled in academic courses and pursuing a degree in Communications, Marketing, Business, or a related field and must have completed 30 semester hours of undergraduate studies prior to the start of the internship.
- Must be in good academic standing with a cumulative grade point average of at least 2.75/4.0
- Fall interns can work up to 30 hours per week during the fall internship period.
- Proficiency with Microsoft Office products.
This intern will be based in Greensboro, NC.
Ready for the next move?
At the Volvo Group, we strive for a clear, transparent, and straightforward compensation approach, motivating you to contribute to the company’s growth. For all intern and co-op positions, the hourly range is set at $16.00 - $46.00.The hourly rate for these roles is determined by several factors including, but not limited to, geographic location, academic classification, and degree seeking area of study. In addition to these factors, we believe in the importance of pay equity and consider internal equity of our current team members as part of any final offer.
We also offer the following benefits to interns and co-ops:
• Housing assistance
• Countless career opportunities / internal mobility across our global organization
• Training and personal development
Who we are and what we believe in
We are committed to shaping the future landscape of efficient, safe, and sustainable transport solutions. Fulfilling our mission creates countless career opportunities for talents across the group’s leading brands and entities.
Applying to this job offers you the opportunity to join Volvo Group. Every day, you will be working with some of the sharpest and most creative brains in our field to be able to leave our society in better shape for the next generation. We are passionate about what we do, and we thrive on teamwork. We are almost 100,000 people united around the world by a culture of care, inclusiveness, and empowerment.
At Volvo Trucks you will be part of leading the way towards a sustainable transport industry. For nearly a century we have been innovating for people – to make life easier, better and safer. Driving progress is our promise to customers, to the industry and to society. At Volvo Trucks we share a curiosity to learn, we work with passion and we embrace change to stay ahead. Join us, together we move the world we want to live in.
Nearest Major Market: Greensboro